How to run a useful proof of concept with a MENA buyer
A proof of concept should end with a decision, not a demo. Six habits that make pilots with MENA buyers more likely to become contracts.
Read the article →Insights
Insights
Weekly notes on selling AI in MENA: buyers, data rules, pilots and partnerships.
UAE, Saudi and Oman data rules: what an AI startup must check
Cross-border data transfer is treated differently in each MENA country. A short checklist of the questions buyers will ask before they sign.
Read the article →Selling AI in the GCC: why integrators matter
Most MENA enterprises and government entities buy AI through system integrators. Here is what that means for a startup planning its first sales.
Read the article →